Beautiful, Gift-Worthy Real Estate Books

One of my favorite gifts to both give and receive is a book. It may seem passé in this world of digital media, but I think the fact that our lives are lived increasingly online makes books especially luxurious and...
November 16, 2017

3 Books to Pick Up Ahead of the Conference

Are you busy packing for the 2017 REALTORS® Conference & Expo? Here are a few books for your suitcase! Each of these were written by someone who will be speaking as part of the educational bonanza happening in Chicago...
October 25, 2017

10 Reasons Why Real Estate Is the Best

Every once in awhile, when you’re having a tough time on the job, it’s nice to be reminded why you bothered going into such a crazy field in the first place. Well, reading Tim and Julie Harris’ new book,...
October 3, 2017

Business Book Best Sellers

Every once in a while, we like to look at what made The New York Times’ best seller list for the business category. And what do you know? When I went to check the list for this month, I...
August 10, 2017

A History of the World Via Real Estate

The more I learn about real estate, the more evident it becomes that the industry touches everything. That’s definitely the feeling I got while reading Placemakers: Emperors, Kings, Entrepreneurs: A Brief History of Real Estate Development (Figure 1 Publishing...
June 7, 2017

A Mindset for Your Online Marketing Plan

Many real estate pros look at building a marketing plan as a simple task to be checked off a list each year. But what if reaching customers were more about attitude and philosophy than goals, metrics, and budgeting? If...
April 7, 2017

Help Clients Get a Clearer View of Clutter

OK, it’s confession time: I haven’t even been in my house for a full two years yet, and it’s already time for a decluttering session. Maybe part of it was moving into a place that didn’t need much work...
March 14, 2017

Dream Team

Despite (or maybe due to) the solitary nature of real estate, it’s one of those industries that runs best when the lines of communication are open. That’s why you see so many mentor-mentee arrangements and cross-professional relationships. But what...
February 24, 2017

Sales Doesn’t Equal Service

It might be that you’re naturally better at selling than you are creating satisfied clients. That’s why you might benefit from this simple framework for building lasting relationships in your business. ...
February 8, 2017

The Heart of the Remodel

At the International Builders’ Show earlier this month, I was lucky enough to meet up with Mina Starsiak at the Owens Corning booth on the expo floor. Starsiak—a licensed real estate pro and REALTOR®—and her real estate attorney mother,...
January 27, 2017

Doing Demographics Differently

As a real estate professional, you’re surely aware of how important it is to stay abreast of the trends that affect your business. I’m betting your browsing history is filled with housing stats, news about local business developments, and...
January 5, 2017

Now That’s Dedication

Mindset, Method, & Metrics is a pragmatic guide to launching a real estate career in earnest, written in a breezy, conversational tone that makes for easy consumption. Honestly though, the authors really got me before the book even began....
November 18, 2016

How Affordable Housing Can Actually Succeed on the Open Market

More and more people are moving to cities, and though the luxury market has been leading our slow exit from recession, that imbalance can’t continue. It’s time for the real estate industry to weigh in on affordability and urbanization....
November 11, 2016

A Reader’s Guide to Orlando

Every year I like to take a look at some of the authors who are going to be speaking at the REALTORS® Conference and Expo, in the hopes of giving attendees a list of reading materials for the ride...
October 27, 2016

Recognizing Clutter for What It Is

When real estate pros talk to clients about decluttering their homes, they might not realize what they’re getting into. In fact, getting rid of stuff can be painful, even for those who aren’t hoarders or recent widows. It’s the...
October 4, 2016