By Owen N. Gascoigne, international property specialist, Property Consultants Ltd., Jamaica.
The best business book I’ve ever read is Winning Through Intimidation by Robert J. Ringer.
It’s written from a real estate perspective but is about life and how to succeed in business, quickly and against the odds. Interestingly, I followed its principles as a stock broker before it inspired my journey in real estate.
Ringer teaches us not to limit ourselves, to reach for the sky, and to look out for the characters, pitfalls, self-limitations, and myths the aggressive businessperson must overcome. This he does in an unorthodox and hard-hitting manner.
This book is my reference and inspiration for those hard times.
Winning Through Intimidation is published by Fawcett Crest, 1984. 303 pages. $5.99. 800/726-0600.