Monthly Archive:: April 2007

Confessions of a Real Estate Columnist: 7 Client Questions That Make You Wonder

QUICK SKIM Clients say the darndest things! If you haven’t had your fill of comical questions from customers, you’ll get it by paging through this light-hearted book by syndicated real estate columnist Edith Lank. The book is a compilation...

Top 10 Best-Selling Real Estate Books (4/24/07)

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April 24, 2007

Author Chat: Richard Courtney

Richard Courtney, author of Buyers Are Liars & Sellers Are Too! (Fireside Books/Simon & Schuster, 2006), responds to your questions about the half-truths and common misperceptions among buyers and sellers. Your book title uses the word “liars,” which is...

Buyers Are Liars & Sellers Are Too! 5 Buyer and Seller Misperceptions

By Melissa Dittmann Tracey QUICK SKIM As emotions kick in, buyers and sellers often turn into their own worst enemy. Where does that leave you? In the middle, trying to sort out the half-truths and translate what your clients...

Author Chat: Sid Davis

Sid Davis, author of Home Makeovers That Sell (AMACOM, 2007), responds to your staging questions. What do you suggest [in terms of staging] for a house that is vacant? DAVIS: If a vacant home is freshly painted, clean, and...

Home Makeovers That Sell:5 Ways to Sell a Home Faster

By Melissa Dittmann Tracey QUICK SKIM Too many sellers let thousands of dollars slip through their fingers by failing to get their house in tip-top shape, author Sid Davis writes. In his latest book, he offers staging tips, cleaning...

All Real Estate Is Local: 5 Indicators of a Healthy Local Market

QUICK SKIM Scrutinize national housing trends all you want, but influences in your local market are really what determine whether home values rise or fall, NAR Chief Economist David Lereah says in his latest book All Real Estate is...
April 4, 2007

Dos and Don’ts of Great Classified Ads

Better ads can sometimes mean the difference between the success and failure of a real estate business. The Big Book of Real Estate Ads aims to take the agony out of preparing classified ads. It includes ad ideas for...
April 1, 2007