Top 10 Marketing & Sales Books (5/05/08)


Here are the latest top selling books about sales and marketing from

1. The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich, By Timothy Ferriss

2. Nudge: Improving Decisions About Health, Wealth, and Happiness, By Richard H. Thaler and Cass R. Sunstein

3. The Tipping Point: How Little Things Can Make a Big Difference, By Malcolm Gladwell

4. Influence: The Psychology of Persuasion, By Robert B. Cialdini

5. The Mary Kay Way: Timeless Principles from America’s Greatest Woman Entrepreneur, By Mary Kay Ash

6. Groundswell: Winning in a World Transformed by Social Technologies, By Charlene Li and Josh Bernoff

7. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly, By David Meerman Scott

8. Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant, By W. Chan Kim and Renée Mauborgne

9. Yes!: 50 Scientifically Proven Ways to Be Persuasive, By Noah J. Goldstein, Steve J. Martin, and Robert B. Cialdini

10. Web Analytics: An Hour a Day, By Avinash Kaushik

Melissa Tracey

Melissa Dittmann Tracey is a contributing editor for REALTOR® Magazine, writing about home & design trends, technology, and sales and marketing. She manages the magazine's award-winning Styled, Staged & Sold blog.

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