Monthly Archive:: July 2008

Profit by Publicity: 5 Ways to Get More Publicity

By Melissa Dittmann Tracey QUICK SKIM These days, you may be more inclined to run from the media than aim to be on their speed dial. But by having your face on the nightly news or your name in...

Latest Real Estate Books Take on Different Theme

By Melissa Dittmann Tracey Books on how to make big money from house-flipping aren’t exactly flying off the bookshelves these days, according to a recent article in The New York Times (A Shift in Real Estate Books, by Joanne...
July 11, 2008

Author Chat: Marketing Master Seth Godin

By Melissa Dittmann Tracey Bestselling author and marketing guru Seth Godin stops by the Weekly Book Scan to answer questions about improving your marketing. When business slows, there may not be as much money to sink into your marketing....