Spreading the [Written] Word

By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine

Author and real estate pro Richard Steinhoff held a book signing during the REALTORS® Conference & Expo Sunday in Anaheim, Calif. He and his wife Elaine sold copies of his recently released Turning Myths into Money: An Insider’s Guide to Winning the Real Estate Game. Steinhoff said the addition of his book in the Conference Book Store was so successful that he ended up making a special trip back to his Orange County home to get more copies to sell. Turning Myths into Money unravels 90 real estate myths and misconceptions that trip up buyers and sellers. Read a Q&A with Steinhoff published on The Weekly Book Scan in June.

Richard Steinhoff book signing with his wife Elaine during the REALTORS® Conference & Expo in Anaheim, Calif.

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Erica Christoffer

Erica Christoffer is a multimedia journalist and contributing writer and editor for REALTOR® Magazine. She can be reached at echristoffer@realtors.org.

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