Becki Saltzman has arranged a threesome. It involves you, your clients, and her wacky self, and it takes place in her new book, Arousing the Buy Curious: Real Estate Pillow Talk for Patrons and Professionals (Oomau Media, 2013).
While the book is peppered with what some may term naughty language and innuendo, perhaps the more shocking element is that she wrote a book that is aimed at practitioners as well as buyers and sellers. What? Didn’t someone tell her not to give up the secret codes?!
But after reading this compendium cover to cover, I can assure you that you can relax. In fact—once you read the client-focused chapter and the client tips scattered throughout the book—you’ll probably want to buy this for all your (not-so-uptight) buyers and sellers. Not only does Saltzman guide clients on how to pick good agents, but she teaches them a whole lot about how to be good customers as well.
OK, back to the naughty bits. This book is not for those easily offended by language. Still when Saltzman writes, “You might be appalled by some of what you read in this book, but I promise that the ideas my potty mouth spouts are valid,” she lives up to the promise. Indeed, her advice is novel as it is solid, and it spans everything from getting started in real estate, to transaction management (from both sides), to handling crazy market fluctuations with grace.
Arousing the Buy Curious, coming to bookshelves in September, is definitely useful. But it’s also hilarious. There are quite a few laugh-out-loud commentaries that I can’t print here. But here are a few that can sneak by: Continue reading »
Hi, Book Scan readers. I spent the first part of last week hanging out with community planners at the American Planning Association’s national conference. Though I haven’t read the book described below, I thought the author (who gave the closing keynote at the conference) had some beautiful thoughts on home ownership that real estate professionals would appreciate. Enjoy! —MW
Early Pearl has a great idea for dealing with an intractable problem. As a homeless 11-year old Chicagoan, she sees all of the sturdy housing stock that stands empty and abandoned in her south side neighborhood and decides to take action.
She gets some friends together and, with a few cameras, they snap pictures of these empty houses. They send the pictures—along with their imaginings of how the structures could be transformed into dream homes for kids without anywhere to live—to community leaders in an effort to spark a change in their unfortunate circumstances.
Early is only a character in Blue Balliett’s newest mystery novel, Hold Fast (Scholastic Press, 2013). But there are more than 30,000 kids in Chicago alone who are homeless just like she is, and some 16,000 vacant properties like the ones that Early dreams of inhabiting.
“Kids will easily share their dreams about a home,” Balliett said in her keynote speech at the American Planning Association’s national conference last week. “They never make small plans.”
Balliett, a bestselling author of young adult literature, told planners that she came up with the idea for Hold Fast during the housing downturn, when she noticed a dearth of news stories about the effect foreclosures were having on her target audience.
“The children were invisible,” she said. “I kept wondering about the kids: Who are they and what does it feel like to grow up without a front door?” Continue reading »
Dave Liniger, chairman and co-founder of RE/MAX, has a long list of accomplishments. He’s raced cars at Daytona and trained with NASA. He’s parachuted from airplanes and hunted big game in exotic locations around the world. He’s been a police officer and a soldier. How does a guy like that face the idea that he may never walk again?
In late January of last year, Liniger discovered he couldn’t move his legs. What he initially assumed was part of his chronic back pain turned out to be a staph infection that not only ran the entire length of his spine and into his brain stem, but it also spread to his blood, meaning he was septic and in real danger of dying for weeks on end. My Next Step: An Extraordinary Journey of Healing and Hope (Hay House Inc., 2013) is Liniger’s memoir of the next seven months of his life, from feverish hallucinations to drug-induced comas to the long recovery from multiple surgeries and partial paralysis. The book includes short vignettes from family, friends, and professionals who helped care for Liniger in the hospital and through physical therapy.
The book isn’t really about real estate, but the main character might be familiar to real estate pros, even if they’ve never been affiliated with RE/MAX. Liniger has that I’ll-sleep-when-I-die attitude that many successful real estate brokers display through long hours and an ever-present can-do spirit. That kind of determination might lead a person through a tough transaction or office merger, but can it lead a person back from the brink of death? Continue reading »