Judging a Book by its Reviews

Say what you will about online shopping behemoth Amazon.com. In my humble opinion, the best thing about the whole site is the reviews. Sometimes they actually help me decide whether or not to purchase a product that I can’t see with my own eyes. Other times, they are less educational and more absurdist.

It’s easy to laugh at the amount of time and extreme passion people pour into reviewing some ultimately meaningless products. But then again, I could spend hours reading what these same people have to say, so who’s the real chump here?

Some reviews (both joke memes and serious-though-hilarious) have made it big in social media. If you don’t know what I’m talking about, stop reading this now and read just a couple of the thousands of reviews for the infamous Hutzler-571 Banana Slicer. Or check in on the ongoing debate over whether or not employees of the Transportation Security Administration deserve to be children’s role models.

All jokes aside, the power of crowdsourcing a purchase is not lost on anyone these days. Often here on the Book Scan Blog, we’ll check in to see what real estate books are popular according to Amazon’s unknowable algorithms. But what about the top-reviewed real estate business books?

Well here are the top five, along with some review excerpts that I found helpful.

(7L) The Seven Levels of Communication: Go From Relationships to Referrals by Michael J. Maher (Oct 13, 2010)

“Michael provides an easy to follow, step by step system to create long lasting relationships with our clients and vendors that result in an endless supply of referrals.”

“This book was just what I was looking for. Simple, do-able and personal.”
Jo and Darin Bloomington IL

Also, check out this interview with the author published on Book Scan.

The Art of Selling Real Estate by Patricia Cliff (Dec 12, 2012)

“Patricia Cliff’s book explains in detail how the well informed, seasoned agent is the indispensable component to every deal.”
Barbara Corcoran

“Not only is it filled with valuable tips and real-life experience, it is very witty and entertaining.”
Annette Akers

Sell with Soul: Creating an Extraordinary Career in Real Estate without Losing Your Friends, Your Principles or Your Self-Respect by Jennifer Allan (Jul 11, 2008)

“If… you want to have fun selling real estate – and make a good amount of money doing it – without alienating your nearest and dearest, then I humbly suggest you forgo the free shipping and go straight to priority overnight. It’s time for you to meet Jennifer Allan and get down to business.”
J. Mathis

“I could not put the book down! It resonated deeply with me and since then I have noticed a huge change in my business.”
P. Belcastro

Zero Risk Real Estate: Creating Wealth Through Tax Liens and Tax Deeds by Chip Cummings (Oct 12, 2012)

“I am not kidding, this book is worth more than 1,000 times the cost because it will teach you how to make money for the rest of your life.”
Paul Zdunek

“It’s thorough and to the point. Great read for anyone wanting to know more about investing in tax liens and tax deeds!”
Elizabeth Turner

What Every Real Estate Investor Needs to Know About Cash Flow… And 36 Other Key Financial Measures by Frank Gallinelli (Sep 8, 2008)

“No get-rich-quick schemes or buying with no money down strategies. This book simply tells you how successful investors evaluate properties. If you follow Mr. Gallinelli’s strategies, you will not make a mistake purchasing a property, even in a boom market.“

“Overall, a great book for anyone looking to get his/her foot in the door with a real estate venture. It is entry level yet has enough detail to get you up to speed with the big boys.”

Meg White

Meg White is the managing editor for REALTOR® Magazine and administrator of the magazine's Weekly Book Scan blog. Contact her at mwhite[at]realtors.org.

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