Author Archive

Smart Design Advice From Real People

A soon-to-be-released home design guide from the Young House Love couple shows how friendly advice need not be stuffy, messy, or boilerplate. ...
August 20, 2015

Zen and the Art of Real Estate

One broker looks beyond the traditional sales contest to come up with a creative way for agents to let off steam and cultivate new skills....
August 7, 2015

Want to Predict the Future?

This reading list will help you understand which trends are here to stay, and how to craft elegant solutions to big-picture challenges. ...
July 7, 2015

An 800th Birthday for Property Rights

On Monday, June 15, historians across the world will celebrate eight centuries of a dusty old document. So, what does that mean to you, a modern real estate professional? Everything. The Magna Carta was the first agreement in the...
June 12, 2015

A Source for Summer Reading Lists

With Memorial Day weekend coming up, our minds turn to the unofficial kick-off of summer. While the market heats up in many locations across the country, real estate pros may be too busy to consider what reading material to...
May 19, 2015

Midyear Reading List

On your way to the REALTORS® Legislative Meetings & Trade Expo this May? I’m always curious to hear what you guys are packing in your carry-ons as reading material. If you still need to grab something, allow me to...
April 29, 2015

The Search for the Perfect Kitchen

I’ve seen a lot of ugly kitchens the past few weeks. My husband and I recently started searching for a new home, and let me tell you, folks: It ain’t pretty. Now, let me preface this with a few...
April 20, 2015

The Fictional Value of Street Names

Back in January, I found nearly endless fun playing around with an online “tool” created by The New York Times to analyze what effect a street name might have on the value of a single-family home. Basically, you key...
April 7, 2015

A Spoonful of Sugar

When I first heard about Chip Bell’s new book, Sprinkles: Creating Awesome Experiences Through Innovative Service (Greenleaf Book Group Press, 2015), I was expecting the usual 200-300 page business paperback. So when a colorful, square-shaped hardback clocking in at...
April 1, 2015

The Evolution of Attention

As soon as I started tracking analytics, I found myself watching the way that I browse websites and read marketing e-mails. I couldn’t help it! I began taking mental note of practices that made me want to click away...
March 16, 2015

Bring Them in With Style

In our upcoming March/April issue, we have a feature about a consumer panel we brought in to give feedback on real estate professionals’ bios. One of the biggest complaints? Sloppy grammar and spelling mistakes. As a writer, I don’t...

Hiring to Amaze

We all want raving fans, whether they’re employees, higher-ups, or clients. And we all have our own "-isms" that we live and work by. Maybe it’s time to write them down?...
February 13, 2015

Stay on Track With Productivity Plans

If you made a resolution this year to be more productive, there’s a new book out from the company that practically defined “productive people.” Three Franklin Covey staffers share the bill on The 5 Choices: The Path to Extraordinary...
January 7, 2015

Top Real Estate Stories of 2014

Here at the Book Scan, my job is to not only review books and keep you in the loop with pertinent book news, but to learn what real estate professionals want to read about. In that spirit, I wanted...
December 30, 2014

The Top Business Book of 2014

The Financial Times has come out with its list of top financial books for the tenth year, and I’m embarrassed to say I haven’t read one of them! Granted, none are specifically about real estate. But being as concentrated...
December 18, 2014