Being a Broker Archive

Now That’s Dedication

Mindset, Method, & Metrics is a pragmatic guide to launching a real estate career in earnest, written in a breezy, conversational tone that makes for easy consumption. Honestly though, the authors really got me before the book even began....
November 18, 2016

Lean, Mean Team Machines

Real estate teams are growing, and whether you’re on one already, a solo practitioner competing against them, or a broker trying to manage them, you’re likely looking to learn more about how they work. The reason I presume you...
July 28, 2016

Re-engineering the Real Estate Sales Process

It’s time to stop doing what isn’t working. Author Trish Bertuzzi lays the smack down on why sales organizations need to re-examine their strategy and operations. ...
July 18, 2016

What You May Have Missed in 2015

The end of the year is a time to look back on one’s accomplishments in the past twelve months, so that we can get ready to face the next twelve. In the age of analytics, it’s easy to get...
December 11, 2015

Corporate Anthropology and the Beta Business

As an intern with REALTOR® Magazine this fall, I had to see the movie “The Intern” when it hit the theaters. But I was surprised to find myself more engaged with the business culture of the fictional online clothing retailer...
November 23, 2015

Hiring to Amaze

We all want raving fans, whether they’re employees, higher-ups, or clients. And we all have our own "-isms" that we live and work by. Maybe it’s time to write them down?...
February 13, 2015

6 Books to Consider for Your 2014 Holiday Shopping List

There’s something special about buying a book for someone. Reading is generally a solitary profession, but gifting the written word is an intimate way to connect with someone without having to burst the bubble a reader gets to occupy...
December 3, 2014

How to Avoid Social Media Overload

Have you ever been told before that “you HAVE to be on Twitter” because of how much business you will are missing out on? Well watch out, because you’re probably listening to some self-proclaimed guru that assumes this social...
July 24, 2014

Control Yourself!

A person’s willpower to do the right things consistently over time is the key determinant to success. Training and development icon Bob Mager can determine a performance problem by asking, “If I put a gun to your head, would...
May 23, 2014

A Must for Would-Be Delegators

Rarely does a real estate sales professional earn freedom from their business.  More often, the most important items are completed on time, and less important ones come second. What kills agent productivity is when they invest money and time...
April 2, 2014

Turning Ego Systems Into Ecosystems

There’s nothing like traveling for a conference to put you behind in your work. Sorting through all my notes from attending Inman Connect earlier this month, I realized I heard from a whole bunch of really smart authors in...
January 28, 2014

Planning for 2014 Together

Do you have an outrageous goal for next year? Consider getting the whole company on board....
December 10, 2013

Turning Your Business Into a Movement

Last week, I interviewed Bruce Poon Tip, founder of travel company G Adventures and author of the new book Looptail: How One Company Changed the World By Reinventing Business (Business Plus, 2013). Tip’s book is a deeply personal story...
October 16, 2013

Judging a Book by its Reviews

Say what you will about online shopping behemoth Amazon.com. In my humble opinion, the best thing about the whole site is the reviews. Sometimes they actually help me decide whether or not to purchase a product that I can’t...
August 20, 2013

Have You Been Useful Today?

I’ve been working on my review of Jay Baer’s Youtility: Why Smart Marketing is About Help, Not Hype (Portfolio/Penguin, 2013) for several weeks. It’s not that it’s overly long or difficult; really, my problem has been the opposite. It’s...