Author Q & A Archive

Creating Connection with Shared Public Spaces

“Lose the ego.” “Integrity.” “Pay attention to detail.” These are the some of the phrases REALTORS® wrote on the chalkboard wall outside the Morial convention center’s La Nouvelle Ballroom at the REALTORS® Conference & Expo to complete the sentence...
November 9, 2014

I Say Sales, You Say Marketing

We talked to John Jantsch about specific sales strategies for real estate pros, the melding of marketing and sales, and how the customer experience can be improved with a few simple changes in perspective. ...
June 20, 2014

Real Estate Knowledge for the Ages

I don’t know about you guys, but attempts to slice and dice consumers into demographics that matter often exhausts me. It seems every other day there’s a new book purporting to tell all about how the ____ Generation feels...
April 9, 2014

The Danger of Always Being On

OK, I’m going to be honest: I don’t read Huffington Post. There. I said it. It just felt like, because this blog is about what we’re reading, if would be weird if I didn’t say that. Anyway, I have...
January 31, 2014

Turning Ego Systems Into Ecosystems

There’s nothing like traveling for a conference to put you behind in your work. Sorting through all my notes from attending Inman Connect earlier this month, I realized I heard from a whole bunch of really smart authors in...
January 28, 2014

Turning Your Business Into a Movement

Last week, I interviewed Bruce Poon Tip, founder of travel company G Adventures and author of the new book Looptail: How One Company Changed the World By Reinventing Business (Business Plus, 2013). Tip’s book is a deeply personal story...
October 16, 2013

Watch Your Words

I’m just going to admit it: I’m swamped, along with the rest of the staff here at REALTOR® Magazine. The result is a growing stack of half-read books on my desk that I just haven’t had the chance to...
February 25, 2013

Training From the Good Old-School

Author Jason Forrest addresses similarities between Jesus Christ and Bernie Madoff, and why most people get out of bed in the morning....
January 29, 2013

The John Grisham of Real Estate?

Noting the success of author/lawyer John Grisham in spotlighting his profession in fiction, C.M. Nevill thought it was about time real estate took the dramatic stage of the action-adventure novel. His first book, Due Diligence, follows the trail of...
June 28, 2012

The Business of Generosity

Real estate is experiencing an evolution where traditional marketing may no longer be effective. REALTOR® and first-time author Michael J. Maher sums up an emerging entrepreneurial philosophy as a move from the “ego era” to the “generosity generation.” Maher...

When Virtual Becomes Reality

By Mariwyn Evans, Commercial Editor, REALTOR® Magazine By the end of the 21st century, the real estate where we work, shop, and play will look more like the Starship Enterprise’s holodeck than bricks and drywall we know today, says...
April 20, 2012

From Million-Dollar Listings to Solving Murder Mysteries

By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine Vicki Doudera started gathering fodder for her mystery novels from day-one of her first real estate class back in 2003. Real estate intrigued and inspired her. She remembers sitting in the...
February 2, 2012

Get Your Brand Seen on foursquare in 2012

By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine Make a New Year’s resolution to focus on social media platforms that work for you and your business. When I say work, I mean platforms that you’re comfortable using, enjoy updating,...
January 3, 2012

Shifting Toward Commercial Success with Buddy Norman

By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine The Weekly Book Scan sat down with Keller Williams Commercial President Buddy Norman to learn about his new book Shift Commercial: How Top Commercial Brokers Tackle Tough Times during the 2011...
By
November 21, 2011

A Conversation with Harvey Mackay

From bouncing back from rejection to finding inspiration, Harvey Mackay, author of The Mackay MBA of Selling in the Real World, talks about becoming the best salesperson you can be. Learn how to hone your strengths and amp up...
By
November 1, 2011