Building Relationships Archive

Tips for Work-Life Balance During the Holidays

The past week, I don’t think I passed one evening without spending at least a few minutes working on my Thanksgiving spreadsheet. I’m constantly updating the grocery lists, timetables, cleaning schedules, and more, with the hope that all this...
November 25, 2013

Three Reasons Why Honesty is the Best Policy

“REALTORS® shall be honest and truthful in their real estate communications and shall present a true picture in their advertising, marketing, and other representations.” —Article 12 of the REALTOR® Code of Ethics. Do you remember Mario Jannatpour? Check out...
September 17, 2013

The Chinese ‘Contract’: In it for the Long Haul

Is a real estate career just a series of transactions strung together over a lifetime? Or is it a series of interpersonal relationships that form, dissolve and then reform again? I came to this question reading the Negotiation (Amacom,...
July 23, 2013

Smiling Science: How to Grin and Wear It

Darryl Davis salutes your resilience as a real estate professional, being able to make it through the lean years and come out on the other side. He also recognizes that when one problem in real estate is solved–such as...

Attitude Before Platitude

Becki Saltzman has arranged a threesome. It involves you, your clients, and her wacky self, and it takes place in her new book, Arousing the Buy Curious: Real Estate Pillow Talk for Patrons and Professionals (Oomau Media, 2013). While...
April 29, 2013

Are You Ready to be Interviewed by a Savvy Buyer?

Marianne Cusato—author, designer, and creator of the critically-acclaimed “Katrina Cottages”—is out with a new book aimed at house hunters. On first glance, Just the Right Home: Buying, Renting, Moving—Or Just Dreaming—Find Your Perfect Match!, to be published April 2013,...
February 12, 2013

Hey, REALTORS®: What’s so Special About You?

Is selling just part of the human condition, or is it something unique to a specific set?...
January 15, 2013

Long Live the Soft Sell

Fill in the blank: Successful salespeople are insanely ____. Go from what to why and acquire the most overlooked trait of top performers. ...
January 4, 2013

Selling Tips From Bowl Game Geniuses

OK, I realize it’s bowl season, so let’s just get this out in the open right now: I love watching football; I’m just not that into college ball. Maybe it’s because during my undergraduate career I worked at a...
December 28, 2012

Love and Short Sales

Back when her life ran smack into the foreclosure crisis, Stephanie Alison Walker started blogging. It didn’t stop offers from evaporating or credit scores from plummeting. It didn’t keep her and her husband out of bankruptcy court. But it...
December 18, 2012

Going Up? How an Elevator Speech Could Help

You’re no doubt familiar with the concept of an elevator speech; you’ve probably been told you should write one for this or that idea, or to snag such-and-such a client. But did you know that Ronald Reagan, the U.S....
December 11, 2012

8 Perfect Housewarming Books

You may have just found the best closing gift for that hard-to-shop-for client....
September 27, 2012

Combat 5 Bad Communication Habits

Imagine this: You’re wrapping up a listing presentation and your would-be seller says she has a few concerns. You sit down to hear her out, but somehow at the end of the conversation, you still don’t understand what the...
September 24, 2012

The Business of Generosity

Real estate is experiencing an evolution where traditional marketing may no longer be effective. REALTOR® and first-time author Michael J. Maher sums up an emerging entrepreneurial philosophy as a move from the “ego era” to the “generosity generation.” Maher...

Be the Grateful Dead of Real Estate

By Erica Christoffer, Multimedia Web Producer, REALTOR® Magazine The Beatles, the Rolling Stones, the Who, and, of course, the Grateful Dead. Classic bands that transcend time and genre; beloved far and wide by many. How did they do it?...