You’re either an entrepreneur or you’re not. Right?

Well, according to Heart, Smarts, Guts, and Luck: What it Takes to be an Entrepreneur and Build a Great Business, success in business creation is not dependent on just one “it” factor. Authors Tony Tjan, Dick Harrington, and Tsun-yan Hsieh argue that, within each successful entrepreneur is a combination of the four driving attributes identified in their book’s title.

Furthermore, they argue that knowing which of these four traits drives you could be the key to unlocking your true potential. The book itself won’t be available until August, though you can pre-order it at their site. But as something of a personalized preview, the authors offer the Entrepreneurial Aptitude Test, or EAT, as a sort of entry point to their book. Continue reading »