influence Archive

Watch Your Words

I’m just going to admit it: I’m swamped, along with the rest of the staff here at REALTOR® Magazine. The result is a growing stack of half-read books on my desk that I just haven’t had the chance to...
February 25, 2013

Breaking Bad Habits: Small Life Changes Equal Big Results

By Agnes Masnik, Freelance Writer for REALTOR® Magazine For real estate professionals, the bottom line is business. While some people become complacent in their job, others seek opportunities to create more business prospects. To avoid complacency, think of one...
December 8, 2011

Excerpt from Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust

The following is an excerpt from Chapter 1 of the book “Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust” (Wiley, 2009) by Chris Brogan and Julien Smith. Looking for insight on how to build...
December 21, 2009

The Power of Persuasion

By Kelly Quigley, REALTOR® Magazine Maximum Influence: The 12 Universal Laws of Power Persuasion, By Kurt W. Mortensen (AMACOM, 2004) Buy this book from Amazon.com. Persuasion is part of everyday life, whether or not you work in sales. It’s...
October 1, 2004