personalities Archive

You Are What You Choose

By Katherine Tarbox, Senior Editor, REALTOR® Magazine QUICK SKIM For years, social scientists have been using certain demographics such as age, income, and education level to determine how people make purchasing decisions. Scott de Marchi and James Hamilton argue...
October 26, 2009

Negotiation Pointers: Mind Your Ps and Cues

By Christopher M. Leporini, REALTOR® Magazine Prior experience and pure gut feeling can take you a long way in negotiating with buyers and sellers. But establishing an logical underpinning to your intuition can sharpen your arguments’ effectiveness. The 3Ps...
February 3, 2002

Selling is a State of Mind

By Christopher M. Leporini, REALTOR® Magazine Ever wonder what makes one person a sales machine, while others can’t seem to close a deal to save their lives? It’s all basic psychology, says How to Hire and Develop Your Next...
July 1, 2001

How to Work with Different Personalities

By Hazel W. Lewis, GRI, president and CEO of Lewis & Associates, Arlington, Va. When All Else Fails: Finding Solutions to Your Most Persistent Management Problems By Kevin E. O’Connor and Frank C. Bucaro $19.95 When I began reading...
September 1, 1997